GIOTTO.
So far ahead that it never stops

Gel Matic

Gel Matic, an international player and a leading company in express ice cream making, has introduced a new product to the market that adds an extra component to the traditional ingredients of ice cream machines: intelligence.

GIOTTO (Gel Matic Internet of Things Top Option) is designed for immediate use, even by operators without specific training. It is programmed to ensure performance and durability, assisting customers in daily operations and maintenance.

PG&W developed the naming, created the communication concept and related online and offline materials, and produced a dedicated minisite along with a 3D video for social media and online channels.