DFSK (Dongfeng Sokon) is an automotive brand active in over 70 countries and part of SERES, one of the leading international automotive groups.
For its entry into the Italian market, PG&W managed the entire promotion and communication strategy, supporting DFSK in this new challenge.
From creating the website, landing pages, and advertising campaigns to managing social media profiles; from producing press materials, both online and offline, to developing informational, promotional, and sales support tools: every aspect was designed to strengthen the brand’s presence in Italy.
