MV Agusta

Superveloce 800.
Telling the story of the most beautiful motorbike in the world

ADV Campaigns, Social

MV Agusta has written the history of 2 wheels, with a list of 37 world titles, an unmatched record for a European manufacturer.

All its models are unique specimens, expressions of beauty and power, icons of motorcycle style that have rightfully entered the hall of fame of international objects of desire. In particular, Superveloce is considered by many to be the most beautiful motorcycle in the world. Something unique and definitive, beyond all comparison. It wasn’t easy to communicate a motorcycle that leaves you speechless. PG&W did it, building around the concept “Ultimate passion”, the story of the exclusive personality of this model, the result of the alchemy between technology and passion. Among the materials created are the text of the presentation video, digital and social campaigns, and special projects such as the episode of the comics series MV Stories.
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